San Diego Magazine recently featured Fierce & Kind Spirits on the Happy Half Hour Podcast. The interview highlights the company's unique ethos of combining high-quality spirits production with significant charitable contributions.
Founders Cyndi Smith and Basem Harb, former tech entrepreneurs, have created a spirits brand that donates 25% of net profits to charity, focusing on supporting economic opportunities and entrepreneurship in historically disadvantaged communities. Their product line includes an award-winning vodka and a bourbon that's crafted with complex flavors, both aimed at offering exceptional sipping experiences. The company also embraces ethical practices, including an employee and consumer ownership model through equity crowdfunding.
To give the podcast a listen or read the full article, you can find everything on San Diego Magazine's website.